Tuesday, November 11, 2008

TOP 20 WEBSITE

today released new data about the top 20 most popular websites in terms of traffic with Google.com taking the top position.


None of the finance related websites managed to breach the top 20 mark though this situation will definitely change when Hitwise release data for October.

Most Popular Websites in US
1 www.google.com 6%
2 mail.yahoo.com 4.70%
3 www.myspace.com 4.01%
4 www.yahoo.com 3.88%
5 mail.live.com 2.14%
6 www.ebay.com 1.61%
7 search.yahoo.com 1.48%
8 www.facebook.com 1.20%
9 www.msn.com 1.08%
10 www.youtube.com 0.93%
11 www.gmail.com 0.79%
12 wikipedia.org 0.53%
13 images.google.com 0.52%
14 mail.aol.com 0.42%
15 search.msn.com 0.41%
16 news.yahoo.com 0.41%
17 my.yahoo.com 0.40%
18 address.yahoo.com 0.40%
19 www.pogo.com 0.37%
20 craigslist.org 0.33%Yahoo’s combined share in this pie of top 20 websites is higher than that of Google.

And if these numbers are any indication, here’s how the various web email sites now rank in terms of popularity: (a) Yahoo! Mail (b) Windows Live Hotmail (c) Gmail (d) AOL.

MARKET SHARE OF EMAIL

Hitwise today released their October stats for the 20 most popular websites based on traffic to that domain. The list includes the top four email websites as well and is therefore a good way to measure their relatively popularity among Internet users.

Yahoo Mail leads with 4.7% share (out of the whole Internet traffic in US) followed by Windows Live Mail (1.94%) and Google Gmail at 0.8%.

Though the rankings are almost consistent with Comscore figures that were released exactly an year ago, there are some factors that I am not sure are considered in this report:

1. Google offers free POP and IMAP access so some portion of their users may not be checking emails on the web thus reducing traffic to that domain. Windows Live Mail too offers POP access via the Outlook connecter while Yahoo! provides that through Zimbra.

2. A lot of people use Gmail with Google Apps so they are visiting google.com/a/domain.com instead of the default gmail.com domain thus contributing traffic to the main Google domain (mail.google.com) instead of the Gmail domain.

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